Learning Resources

Keep up to date with the latest personalization trends and learn more about how our AI can help you grow

Anushka Lokesh

Posts by Anushka Lokesh

Head of Growth @ Breinify
Seasoned marketer with experience in consumer goods, F&B, healthcare & tech.

Podcast March 23, 2023

How a Customer-Centric Mindset Unlocks the Full Potential of Your Marketing Strategy w/ Diana Haussling, Vice President and General Manager of Consumer Experience and Growth at Colgate-Palmolive

Article March 22, 2023

The Importance and Impact of Contextual Marketing

Article March 21, 2023

How to Build Brand Loyalty with Your Consumers

Article March 16, 2023

What Can You Do with Behavioral Data?

Podcast March 1, 2023

Why Balancing Online and Offline Channels Creates Great Customer Experiences w/ Stephan Lukac, Marketing Director at Indochino

Article February 22, 2023

What is a First Party Data Strategy?

Article February 15, 2023

How to Create Personalized Customer Experiences

Article February 9, 2023

How AI Augments the Customer Journey

Podcast February 7, 2023

The Five Pillars of Digital Transformation w/ Johnny Russo, Chief Digital Officer at Lamour and MLG Brands

Article February 2, 2023

3 Ways to Drive Business Growth with Personalization

Article January 31, 2023

What is Content Personalization?

Article January 26, 2023

The Best Marketing Strategies for D2C Brands

Podcast January 19, 2023

Beyond Conventional Marketing: Best of 2022

Article January 17, 2023

How to Be Customer-Centric (and Why)

Article January 12, 2023

What Makes a Good Omnichannel Experience?

Article January 10, 2023

3 Ways to Use Marketing AI in 2023

Article December 29, 2022

How E-Commerce Can Survive a Recession

Podcast December 27, 2022

How Direct Customer Feedback Levels Up Your Product and Customer Experience W/ David Cost, VP of eCommerce and Marketing at Rainbow Apparel Co.

Article December 22, 2022

How Marketers Can Deal with the Explosion of Consumer Data

Article December 20, 2022

5 Consumer Trends Every Digital Marketer Needs to Know for 2023

Article December 13, 2022

What Does Personalization Mean In Marketing?

Podcast November 30, 2022

Digital Marketing: The Great Equalizer for Small Brands w/ Luis III Velasco, SVP and Head of Marketing at Jollibee

Article November 23, 2022

Why Brands Need an Omnichannel Marketing Strategy For Business Success

Podcast November 14, 2022

Experiential Marketing in the Digital Era w/ Angelic Vendette, CMO at Alo Yoga

Podcast October 31, 2022

How To Drive Innovation for Consumer Marketing w/ Ivonne Kinser, VP Marketing & Innovation at Avocados from Mexico

Podcast October 14, 2022

How To Evolve With Your Consumer w/ Kate James, Senior Manager of Digital Commerce Marketing at The Coca-Cola Company

Podcast September 21, 2022

Delivering Data-Driven Personalization

Article August 26, 2022

Are You Making the Most of Your Marketing AI?

Article August 10, 2022

Consumers Are Hungry For Personalization - How Can Brands Provide It?

Podcast August 4, 2022

How to Make Personalization Meaningful For Your Customers

Article July 29, 2022

What Does It Mean to Create Better Consumer Experiences at Scale?

Podcast July 12, 2022

How to Get More Value from Data Analytics

Podcast June 14, 2022

How To Build A Blooming Business Through E-Commerce

Article May 12, 2022

Consumer Journeys Are Longer Than Ever: Here's What You Should Know

Podcast May 2, 2022

A Quick Guide to Human-Based Marketing

Podcast March 31, 2022

Digital Marketing in a Pandemic: Reinventing How the World Looks

Article February 25, 2022

What You Need To Know About Delivering Personalized Content

Article February 9, 2022

The Stages of The Personalization Journey, Explained

Article February 2, 2022

The Marketing Leader's Guide to Predictive Personalization At Scale

Article January 11, 2022

5 Consumer Predictions for 2022

Article November 18, 2021

How to Measure the Digital Consumer Experience Effectively

Podcast November 2, 2021

Testing and Experimenting in Your Digital Marketing Strategy

Article October 28, 2021

4 Marketing Trends to Watch This Holiday Season

Article October 20, 2021

What is Dynamic Audience Segmentation?

Article October 13, 2021

How Does AI Help Marketers?

Customer Stories October 7, 2021

How a Charcoal Brand Used Data Science To Improve Consumer Experiences

Article October 6, 2021

5 Ways To Improve E-Commerce Consumer Experiences

Podcast October 5, 2021

How to Keep Current with Innovative Technology

Article September 29, 2021

Why is Personalization Important for Marketers?

Customer Stories September 2, 2021

How Colombia’s Largest Telecommunications Provider Improved Checkouts With Personalized Push Notifications

Article August 2, 2021

4 Keys to Personalizing Digital Consumer Experiences

Article June 1, 2021

Creating Personalized Digital Experiences With Contextual Marketing

Podcast May 20, 2021

Improving Digital Customer Experiences | Video Podcast

Podcast April 16, 2021

Breinify & Consumer Privacy | Video Podcast

Podcast April 16, 2021

Data Science & Personalization with Breinify's AI | Video Podcast

Podcast April 16, 2021

Breinify's Journey | Video Podcast

Customer Stories March 8, 2021

How the Largest U.S. Alcohol Retailer, BevMo! Increased E-Commerce Sales

Customer Stories March 8, 2021

How A German Hair Care & Beauty Brand Increased CRM Registrations & E-Commerce Conversions

Customer Stories March 8, 2021

How A Pantry Staple Increased Customer Acquisition & Recipe Engagement

Article February 8, 2021

The Difference Between Marketing Automation and Predictive Personalization — and How You Can Use Both

Article September 28, 2020

How to Segment Customers Without Sacrificing Data Privacy