Go Back Up

Score More, Sweat Less: Easy AI for eCommerce Personalization Wins 🏆

Join Breinify for our breakout session at CRMC, featuring a leading sporting goods retailer ⚾

Creating online experiences that truly resonate with individual shoppers is a major challenge for retailers with cast product catalogs.

Chris Smith, Director of eCommerce at Big 5 Sporting Goods, will reveal how transforming their website from static to dynamic enhanced the customer journey, uncovered surprising purchase behaviors, and significantly boosted engagement.

This session will detail how moving to an AI-powered dynamic content and layout strategy delivers tailored experiences at scale, generating the deep customer insights and behavioral data essential for crafting highly relevant and engaging CRM content, from personalized emails and SMS offers to targeted loyalty program communications.

 

When:

Thursday, June 5

11:50M CST

 

Where:

Astoria Room

3rd Floor

 

Add event to calendar

AppleGoogleOffice 365OutlookOutlook.comYahoo

Get Big 5's Playbook

Find out how Big 5 uses Breinify to drive CRM and Marketing results.
 

 

Meet Our Speakers

CRMC 2025 Speakers

Want to connect at CRMC?

Visit us in the Grand Foyer (location on the map below) or schedule an onsite meeting with one of our experts.

CRMC 2025 Exhibits Map_Final (Breinify)